Webflow Content Manager

The Content Manager is responsible for creating٫ improving and maintaining content with the goal of achieving business goals.

Required skills:

  • Experience with Webflow or highly competent in HTML and CSS skills
  • Intermediate or advanced copy editing/writing skills with focus on web content

Highly Desirable:

  • Product Marketing Experience
  • Beginner/Intermediate Web Design Experience

Roles and Responsibilities:

  • Develop content strategy that aligns with marketing targets both long term and short term.
  • Collaboratively design and develop site content٫ design٫ and layout alongside design and marketing teams.
  • Generate and publish engaging content
  • Edit٫ proofread and improve upon  writer's’ posts when necessary
  • Ensure brand consistency by communicating effectively with writers
  • Optimize content according to SEO
  • Use content management systems to analyze website traffic and users engagement metrics
  • Increase web traffic across platforms by managing content distribution to online channels and social media.
  • Keep content team on board with an editorial calendar
  • Ensure all data and work is legally compliant (e.g. copyright protection)
  • Remain current on developments and generate new ideas to draw attention of audience

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